Baker McKenzie has been named the top law firm brand in Mainland Europe and Asia Pacific in the latest Thomson Reuters rankings.
The firm, which also placed fourth in the U.S. rankings, was the only firm to rank first in more than one region.
Baker McKenzie overtook King & Wood Mallesons in Asia Pacific. Herbert Smith Freehills came third.
In Mainland Europe, Baker McKenzie maintained its number one spot, coming ahead of Clifford Chance, Allen & Overy and CMS, respectively.
Clifford Chance led the ranking of U.K. legal brands, jumping eight places from its ranking last year, due to what Thomson Reuters described as a reputation for “handling high-level work, technical specialty, and a genuine client-focused approach to providing solutions”.
Eversheds Sutherland remained unchanged from its 2021 ranking in second place, whilst CMS climbed two positions to third place. Herbert Smith Freehills and Pinsent Masons were just behind in joint fourth place. Slaughter and May dropped eight places from third to 11th.
In the U.S., Latham & Watkins remained in first position. In 2021, the firm tied for first place with Kirkland & Ellis, but Kirkland dropped down to second place in this year’s rankings. Skadden, Arps, Slate, Meagher & Flom, Baker McKenzie and Sidley Austin completed the top five.
The rankings are described as a reflection of which law firms are upper-most in clients’ minds, rather than an assessment of “technical capabilities alone”.
Each regional brand ranking was compiled using interviews with hundreds of senior legal buyers in that region in 2021.
The firms were assessed on categories including: top of mind awareness, favorability, consideration for top-level litigation, consideration for major M&A work, and most used for high-value work.
In Canada, Toronto-based firm Blake, Cassels & Graydon once again took the top spot, with McCarthy Tétrault in second.